Digital illustration with icons of a computer, smartphone, and speech bubbles featuring words like 'Creative' and 'Idea,' emphasizing digital creativity and online communication.

Our Work: Digital Marketing and Advertising

Marketing success hinges on your ability to connect with customers We can help you with optimizing your website to show up higher in Google searches (SEO), email development and execution, creating digital, search, social, and video ads and develop messaging that strikes the perfect chord with the people you need to reach.

Client: 431 Ministries

Logo with the text '431 Ministries' in stylized font, with the number 4 resembling a popsicle.

431 Ministries exists to serve women who have been through hardships, offering opportunities to find hope and develop a plan for an independent future.

431 Ministries asked LocalLight to conceptualize and execute a digital end of year giving campaign.

SCOPE:

  • Conceptualize theme, messaging, and campaign parameters

  • Design all digital and social collateral

Project: End of Year Giving Campaign

The Concept: Her Story Isn’t Finished

Instagram Video Sample

An infographic promoting a women’s support program with a stack of books, each labeled with woman’s name and picture, highlighting funds raised and goal to help 10 more women write their next chapters, with a total support cost of $9,558.36.

The Tracker

Graphic showing progress of funding for women. Title states four women have been fully funded so far, with a call to help fund the next one. There is a stack of books with women’s names, and a photo of a woman with a speech bubble pointing to her. The stacks are labeled with dollar amounts, indicating the amount raised. The phrase 'Her Story isn’t Finished' is at the bottom with an open book and feather graphic.
An infographic showing a fundraising campaign for women. It features a stack of books with female names and photos, highlighting that 6 women have been fully funded so far, with a goal to help change 12 lives by 2026. A picture of a smiling woman is shown, along with the text 'Her Story isn't Finished' and a donation amount of $63,351.03.
A fundraising poster indicating that last chance to donate is in 2025 to help four women. Features a photo of a woman with brown hair in a yellow top, a stack of books with photos of women and their names, and a total donation amount of $78,856.89. The message encourages support to help change 12 lives in 2026 and includes the phrase 'Her story isn't finished' with a feather and open book graphic.