Our Work: Graphic Design
From annual reports and one-pagers to social media graphics, digital ads, promotional materials, and large-scale creative projects, we provide professional graphic design services tailored to your organization’s needs.
Whether you need a single piece, an integrated marketing campaign, or a complex project with dozens of moving parts, we'll create materials that align with your brand, communicate your message clearly, and help your organization stand out, without the big-agency price tag.
Client: Wings ‘N More
Wings ’N More is an expanding, Texas-based restaurant chain founded in 1986 by former NFL player Mark Dennard.
Wings ‘N More requested that LocalLight Marketing Solutions redesign their menu signage for a new restaurant opening.
SCOPE:
Design outdoor menu and preview boards
Design indoor menu boards
Design new, paper to-go menu
Project: Drive-thru Menu Redesign
Old Design
New Design
New Interior Menu Design
Project: Kid’s Menu Redesign and Branding Enhancement
Keeping the general layout, B&W color, and theme of fun activities, LocalLight provided a more branded experience across all pages with four different versions of the menu featuring Willy the chicken, word games that include Wings ‘N More food and terms, and brain games and mazes with restaurant-specific themes.
SCOPE:
Design new Kid’s Menu
Bring restaurant branding into the design and activities
Willy the chicken was present only as a front-facing figure in the Wings ‘N More logo. In order to properly bring enhanced branding to the kid’s menu and school certificates, we decided to expand on Willy as a major player in the brand. LocalLight designed Willy in multiple poses for use across Wings ‘N More marketing collateral.
Character Creation
Original Willy From Logo
LocalLight’s New Willys
Original Kid’s Menus
Generic games and activities with branding limited to the front-page logo.
LocalLight’s New Kid’s Menus
Branding throughout in the form of Willy and themed games and activities.
Wings ‘N More approached LocalLight to create various marketing pieces for several themed promotions.
SCOPE (multiple projects):
Design new promotional assets including table tents, flyers, signs, and social media graphics
Project: Promotional Assets
Raising Readers Nashville is a collaborative community group uniting to improve the systems and structures that support Nashville’s families and young children, cultivating an environment where all children can grow the reading skills they need to thrive.
Project: Annual Report
Raising Readers Nashville wanted to showcase their 2024 outcomes and their 2025-2026 priorities with a fun yet professional design. We worked together to organize complex information into a series of easy-to-read infographics while staying loyal to the branding and voice that those involved with the organization recognize.
SCOPE:
Design 2024 annual report and 2025-2026 strategic plan document
